Is the white radiation blast subconsciously affecting your ability to produce?

April 4, 2010 on 11:58 am | In Uncategorized | No Comments

Is the white radiation blast subconsciously affecting your ability to produce?

Okay, so, here’s a little blog post about productivity.

We all get into ‘loops’, where, our subconscious mind is entrained to seek out certain behaviors that may have caused entertainment or wanted distraction in the past.

This might mean being distracted by a bunch of emails, social network updates, news sites, and anything else on the web that isn’t about getting results.

The hardest part of everything is that clearly these tools do have a use. In fact, spending time on forums to build your brand and build relationships is a great investment in time. BUT, you have to make sure you have everything else in place, otherwise, you are only digging your heels.

So, prioritising, I know, to many, myself included, prioritizing and action feels like being your own slave driver.

That can be a limiting mindset when you are programmed or entrained to seek out instant gratification of learning some new item, or having some new kind of intellectual experience.

But, the fact is, the difference between those who get what they want, and those who don’t, is the ability to prioritize.

People who know how to prioritize can even get over things like entering a business that isn’t the fastest growing or the largest or highest-margin niche, and still make a killing.

They can make other mistakes if they know how to execute what they ARE doing, in an effective way.

The important part of the success mindset is to be able to believe that you are VERY confident in your idea.

Not so confident that you think or want to rest on your laurels, maybe polish the intellectual appeal of your idea further, and then launch in the near-future…

No so confident that you stop learning and listening to the advise of others.

Not so confident that you won’t have a plan to adjust to under-performance, or failure, and be able to find out EXACTLY which one of your assumptions wasn’t correct, or where you didn’t deliver.

Us people who want the easy life have enough of an issue predicting general market trends, being able to sell to individuals as well as groups, being able to manage various products, all aspects of relationship management, research, human resources, vendor sourcing, project management, sales strategy, and so forth…that, there is one variable that we just CAN NOT afford to not be in control of. What is that variable?

That variable is yourself. Or, more exactly, your conscious relationship to your overall concept of yourself, which includes both conscious and subsconscious elements.

When we look into self concept, we realize that, it also includes aspects that are relatively fixed, often those that are ingrained in our instinct, humanity, and socialization and innate desires.

Others are based on opinions of the best ways to do things. We should be more flexible on these ideas.

So, why pattern interrupts? What is issue with patterns?

To perform, we need to be in a state of flow. Where we just go with it.

We can’t feel like we’re dragging past procrastination-negativity into what we’re doing.

We can’t afford to let ANYthing interrupt us.

That’s not just an interruption like email or chatting…it’s also anything in your computer use that could slow you down and break your state.

Let me give you an example.

I am in the business of needing to product content for a living. I know it’s the only thing I have available to me to get what I want out of life in my current situation without going through a lot more education, or doing jobs I don’t really enjoy doing very much.

The problem is that, I hated the writing experience for some reason, unknown to me.

The reason is that, I kind of hate computers.

Now, sure, I love watching web videos, and checking my emails, and following and using it as a tool for learning…

But, something about being used to using my computing environment as a learning tool makes it less-than-conducive to really doing creative and PRODUCTIVE work.

These are things like:

Having menus that load up my recent programs, instead of the most important programs that I need to do.  I should be opening the program that is the most important and crucial for that time, not just clicking around, checking various applications throughout the day. Nor should you have the distraction of any unneeded history anytime you want to load any program. The number of words on the start menu will overload your subsconscious…and, the worst thing happens, it becomes meaningless.

For instance, if you have 4 or 5 categories in your start menu, there is a good amount of meaning, and also the crucial FAST UN-INTERRUPTED BY WORDs and CLICKs ACCESS

You can scan the menu to get where you want, or read through to determine what you need to be doing. The list doesn’t include any non-productive choices.

If you have more than a dozen or so, it becomes a different beast altogether. You can’t quickly just find the menu you want, you have to read menus you don’t need rather than scanning for your menu.

Even if you scan, you still end up reading more distractions.

So, who cares? I mean, I’m not a ‘power-user’ or anything.

That’s just one distraction of the system.

Another distraction is the theme of the display having white background.

I’ll agree that it’s the most visually appealing, and, if you’re running a really large environment, a pretty good way to get visual acuity, and a feeling of depth.

It also really distracts me. I miss the old computer interfaces with green text, and black background.

That is the text I’m currently using to help keep me in state.

The white background has a lot of drawbacks.

It makes you feel like you’re on the WWW. After all, it’s been white for most of its history, after it was grey.

I’m all about black when it comes to putting myself INTO my machine. When I need to type a lot of stuff out, I require having a black interface so that I am not distracted by the photon radiation blast of my computer screen.

I could speculate about some kind of trance-inducement from the whiteness, either as conditioning from being on the web all the time.

The truth is, you want to BREAK STATE.

If I open up MS Word in my standard white-background windows environment…

My head might be saying “Work, produce, create, pour yourself into the machine, don’t think about the other crap, history, programs, documents, email on this computer”.

But, sub-consiously, it’s saying – you can type out a little bit of a summary….maybe break into a document synopsis or rough draft…but, lets just work on this for a little bit, and get back to the other confortable easy and non-demanding tasks that we ALSO do with a white radiation blast with black text.

The white radiation blast that you might be familiar with from using the Web, Email, Word processing, or any other common programs is a “give me information” sub-communication.

I think it is also based on how we watch TV, let these images bombard us. It puts us sub-consciously in a state that is not only suggestible, it makes us CRAVE suggestion.

So, even though you consciously really want to have a lot of flow , and you want to be the kind of entrepreneur that can bang out a document to completion in one marathon session, you still come up short in output and focus.

Why?

Because, while your conscious mind is looking at the screen, thinking about your plans, decisions, dreams you want to build, making it all happen and getting it on paper…

That shadow lurking just beneath your conscious mind lurks unbeknownst to you, suggesting SO many other things to you sub-conscious mind, and eventually, whenever you get the slightest distraction, or, perhaps just don’t feel in the zone, and never get into the zone….it’s because of this one reason…

The white photon blast that you see when you are trying to be productive actually reminds you the exact environment you were in when you were being inspired by a guru a few weeks ago on the web, or the last emails from teachers or friends. Or worse, it reminds you of when you were doing totally mindless stuff.

Either way, you can’t get addicted to instruction, or distraction.

The white photon blast subversively activates parts of your brain that make you half-remember the time you enjoy wasting on facebook, with its nice buttons and background.

We become addicted to the game of clicking menus, the feeling of the computer monitor.

Even if we try to work and be in a state of creative undistracted productive output, we are reminded of all the time we spent wasted on the computer, just because that’s how our brains work.

We then basically try to tell ourselves that we’ve accomplished a lot just by making the very outline of a document, which probably outlines top priorities that we won’t be addressing soon or on any firm schedule.

But, we feel we’ve moved further in our business, and gotten that “Primary Driving Emotion”, out of our experience.

So, we congratulate ourselves for a short work brainstorm, and then, basically go onto the most rewarding or convenient loop.

Don’t I need to check my email?

Don’t I need to see what’s going on facebook?

Haven’t read through my favorite international news letters in a while.

Hmm, maybe I need a break from the computer, maybe I need to do some journal writing and high-level brainstorming.

Any new twitter followers?

Let’s look for a new forum to post on.

Maybe I should make a blog post.

Is the white radiation blast subconsciously affecting your ability to produce?

Dane Cook

February 10, 2010 on 11:07 pm | In Uncategorized | No Comments

You know, I’m pretty brutal of Dane Cook’s style..I’m a fan of irony, sarcasm, dry humor, british humor, jewish type humor, neurotic-type comedians…Dane kind of just plays it straight, his stuff reminds me more of a mix between improv / poetry, storytelling and the shock jock radio host genre…different than my favorite stand up which is intellectual, social critique, and just neurosis, and things that drive you crazy.He doesn’t really ruminate…so, I don’t relate to him. He has no apparent self-doubt or inner conflict. I think he kind of plays to his generational audience, I don’t get any kind of strong message or identity or comedic view of the world from him. It’s all self-contained situational humor it seems. No tragic humor.I guess I just like people who speak in generalities, not specific stories, like banal stories of hookups gone wrong…I kind of like stuff that challenges convention, not just confirms it.he’s a charismatic guy, but, not really a ‘born comedian’. His act just seems a little forced, trying a little too hard. He get’s really ’stoked’ on stage, but, I like my comedians genuinely pissed off and apathetic at the same time – like me! So, there’s my deep analysis of Dane Cook and my comedy taste.

Latest Teleseminar

February 2, 2010 on 12:14 pm | In Uncategorized | No Comments

Last week I hopped on this one – http://supermind.be/

Good stuff, more coming soon.

What have I been up to?

January 20, 2010 on 12:52 am | In Uncategorized | No Comments

Adan Curtis
WW2
Neitzsche
Treitscke
Machiavelli
Montesqueu
Spengler
Hess
Bill Hicks
Lucian
Virgil, Dante
New Testament / Late Prophets
Aristotle
Plato
Orwell
Carlyle
Plutarch
Tocqueville
Strauss
Voltaire
Diderot
Rousseau

WebStrategist Shapes Wiki image of Comedian Alison Rosen

March 13, 2009 on 12:45 pm | In Uncategorized | No Comments

See previous post for full details, or read my contribution at http://en.wikipedia.org/wiki/Alison_Rosen

Tell me what you think.

Too generous?
Too tongue-in-cheek?
Too random factiod-based?
Not complete enough?

If anyone has any more ideas for this article, let me know.

If you want help shaping your wikipedia image, contact me.

Female Comedy Star on the Rise – Alison Rosen.

March 13, 2009 on 12:43 pm | In Uncategorized | 1 Comment

Alison’s style of humor is heavily influenced by classical Jewish comedic themes such as the rumination of neurotic tendencies and the minutia of life taken in a mockingly serious manner. In fact, Alison has even coined a phrase for this practice which is known as ‘Rosenating’. Her manner of delivery is highly intelligent and ironical and she generally is adept at high satire including self-conscious socialite banter. Her effortless ability to bring wit and hilarity to many situations gives her a claim to be the preeminent female comedian of her generation in the satirical Woody Allen style of humor.

Some fans suspect that Alison’s wit is greatly enhanced by her broad repertoire of emotive and unique facial expressions. She possesses an uncanny ability to raise single eyebrows and her lower lip can often be utilized to create sardonically disgruntled or disinterested looks.

Alison is highly literate and occasionally calls on her extensive and amusing active vocabulary. Her jokes, or critical ‘expert’ commentaries, often take the form of stream-of-consciousness-inspired diversions. Its not uncommon for her to have funny, somewhat unrelated, remarks embedded within one of her comments or jokes.

Alison’s pale white skin and her black (straightened) hair have had some viewers mistake her for part of the Goth sub-culture. Alison’s sometimes icy delivery can enhance her already innate striking resemblance to Elvira, yet, Alison’s physiognomy generally exudes a much more friendly and youthful facial expression.

Alison’s television personality is generally more peppy than her solo vlogs. She often seems at her most natural, care-free and off-the-cuff when working with friend, co-artist, and previous colleague, Dustin Goot. One notable recurring theme of this duo is “Movie reviews of movies we haven’t seen yet”, where, often, the duo actually never intends to watch the movie, even after their review. This segment has recently broadened to include reviews of countries and restaurants she has never been to.

Alison has also done a semi-regular series of vlogs with writer and TV personality Anna David from G4/TechTV fame.

Ever seeking to offer her fans more access to her life, Alison is an avid user of twitter and also posts web chat sessions with her friend Wendy Molyneux.

On television and radio appearances, Alison is billed as a Reporter, Comedian, TV personality, All-around pop culture expert, as well as a faux body language expert. She had segments on Red Eye parodying body language experts[7] and film critics

This article is taken from my own content which is featured on the wiki entry for Ali RO- free feel free to distribute, according to the wikipedia policy.

http://en.wikipedia.org/wiki/Alison_Rosen

Want image and branding material like this?

Contact Matt Robson from WebStrategist at matt@webstrategist.com or 516-510-8779

Personality and notes

March 6, 2009 on 8:10 pm | In Uncategorized | No Comments

Interpersonal Relations Orientation

Inclusion

Control – Abdicrat, Autocrat

Affection

Introverted Intuition – extroverted, ethics

Socionics

I am a Romantic Critic. Intuitive Logical Introvert.

Holland Codes -

Realistic – Tour Guide

Investigative -

Artistic – Lawyer, Inventor, Accountant

Social -  Preacher

Enterprising – Business, Politics, Management

Fullfillment – Feel good doing – Investigative

Affection – Good at appearing -

Talent – Good at doing

Industry – Opportunity, Interest

Conventional – Statistics

Capacity – Conventional, Artistic

Products coming soon from WebStrategist -

SEO for Busy People

Become and SEO

Start an Online Business

Contract, Hire and Outsource SEO for your company -

Frank Kern Seminar Notes

February 16, 2009 on 9:32 pm | In Uncategorized | No Comments

Internet Marketing is one area where there are some teachers who offer incredible material out there for free.

Now, clearly, this free material requires giving up your email address, so, you’re going to want to buy what they sell…

I’m going to type out some of my notes from a recent free seminar.

In writing a sales letter, make sure that the users know that you are going to show them “how you can put this to work, FOR YOU”

Set the record straight – make big claims, and substantiate them.

Use the cat-and-string method of attraction. Pre-sell, tease, then,back off, tell more of the story, then, back to some more pre-closing, back and forth.. This technique helps you both make a strong sell, but, also have a real conversation at the same time. Much better than telling the story first, and then doing a hard-close at the end. Keep them wanting more.

Also make sure that your bolded items read like a parallel sales pitch (without sounding like a sales pitch), so that people just skimming will still get the pitch, and, people reading every word will still get subconscious re-iteration of the most important points.

“If I were you, I’d be wondering…” – Identify with your market. Make them understand that you know where they are coming from, and you are skeptical just like them. Easy to diffuse an objection by puting it out there.

Name dropping – Robert Collier – Sales and Succes coach.

Validate your prospect’s needs and worries. Just like those psychological couples counceling techniques where each partner repeats and affirms what the other says.

Don’t underestimate the power of the “back story”, or the “inside look” at mysterious markets or techniques.

Ask quesitons that pre-suppose something you want your prospect to presume. Ex. “Is there anyone you would NOT recommend this product to?” – this kind of question both confirms that it’s obvious the product is recommended for most, and also establishes more trust by saying it might not be right for everyone, or marketers at all stages in business.  When the testimonial giver says that the product probably isn’t for people who don’t have a list…it only makes prospects want to have a list even more so they can ‘deserve’ the product. And, the product also shows how to build a list too, so, all bases aer covered. Just saying that the product is MORE valuable to people with big lists is a huge way of showing that the product is used by experienced marketers. Wish fulfillment.

Instead of making it a hard-sell to get an email address, kindly inform your prospect that more materials are available (after you’ve led them to draw their own conclusion about why they want it) by filling out a form. Just kindly point the way.

Bonuses usually don’t hurt.

Find other people with related lists and cross-sell your products to one another’s list. Co-registration.

Don’t forget to give your order form a headline. Don’t forget to use quotes in headlines.

Use irony. Label yourself an underachiever. Subversive technique.

“This is going to sound really stupid / obvious, but….” – Do I have your attention?

Use affirmative closes, like “Yes, I’d like to register for this course and receive ….”

Hand-written P.S. and signaturs. Pictures too.

Namedropping – Ryan Deiss

Prices end in lucky 7’s.

Use graphics to prove points, explain value, not WOW your prospect with 3d ebook covers.

Use every means to create more bondind and trust with your clients. This includes Video, Screencams, Sales copy, Email, PDF reports, and audio.

Even the preacher Reverend Ike is using Opt-ins.

In your close, you’re always steering your prospect towards a positive result, or away from a negative result.

Be wary of positioning yourself as a servant. Servants don’t have authority. Be an authority, and have pricing power, as well as influence over your prospects and clients. You can’t demand anything as a servant.

Only an authority can offer truly irreplaceable value.

Build a cult or mystique around your persona, but, be nonchalant about it.

Promote the idea that you’re always getting feedback from your clients. This not only makes you seem like you care about your clients, but, also shows you’re an expert always learning more, and that when people buy from you, they are becoming an “insider”, or joining “the club”.

Confide.

“Instant”

If no one appoints you an expert, self-appoint. It’s all about reputation. Be a legend. Use social proof.

Give people “fair warning”, that’ll get their attention.

Speak to people’s primary emotional drivers.

What is the prospect’s desired outcome?
How will they feel when they achieve it?
How will your prospect know when they have achieved success, or a positive result?
What does it feel like?
- guide your prospect towards answering these questions, either explicitly, implicitly by telling a story, or a little of both.

Understand that people are driven by feelings, not outcomes.

Label non-insiders as ‘civilians’, ‘bystanders’, ‘wankers’, ‘amateurs’, etc.

Demonize objections by converting a hypothetical objection into a REAL group of people who are out to take advantage of your prospect. Be the white knight who saves them from the unscrupulous.

Demonize competitors, but don’t hate.

“anchor the shit out of them”
NLP term.

Get feedback, and then sell them on a product. The process of giving feedback makes people go through their primary emotional drivers, and, will put them in a suggestible state, or, will make them want to act. Feeling like their opinion matters, is self-validation. This raises the state for people to take a risk, or make a determined action. You don’t even need to listen to their feedback…just make them think you are.

Direct the focus of your prospect. Make the pitch mostly about them, and about your product. Don’t make it about you.

Make an ‘embarrassing’ admission. Put your cards on the table. Be real.

Have an example for every point you make. Have a point for every point you make.

Guide your prospect through implicit decisions instead of relying on Explicit commands.

“Like clockwork”, good phrase.

“worked like a charm”
“Forget about X”
“Obviously….”
“Works like crazy”
“Hard to ignore”

Don’t be lame.

Tell the story of reluctant hero.

When referring to money MADE, use the phrase “In cash”. Don’t use this when talking about money you want your prospect to spend.

“It was really pretty easy”.  Make it sound like it really is easy. Down-play complexity and info overload.

Plant the seed for the sale.

“Set up for a home run”, or, “You can’t just set up immediately for a home run”, either way, prospect is thinking about a home run, and how you will get them there. Better tan saying – eventually, this product will help you hit a home run – lame.

“Greased Chute” to profits.

From another guru.
What is my pain?
Why am I stuck?
What is the resolution?

Don’t redefine your prospect. Re-orient them.

Don’t get your prospect to reasses everything. Get them to reengage, and reactivate.

Make sure your prospect isn’t delluding themselves. Admit you’ve done it, they’ll get the implicit message that they might be doing it too.

Long-term planning does not deal with future decisions, but with the future consequences of present decisions.

Share This

February 16, 2009 on 4:57 pm | In Uncategorized | No Comments

Looks like Alison Rosen followed my advice and is using the Share This feature, and linking to technorati.

Time I followed my own advice.

<a href=”http://technorati.com/claim/sumii6s5b6″ rel=”me”>Technorati Profile</a>

How to Sell your Book

February 15, 2009 on 2:34 am | In Uncategorized | 1 Comment

References lifted from:

Dan Poynter’s Self-Publishing Manual

Reviews:

NSAspeaker.org

Parapub.com

rtir.com

forewordmagazine.com

bacons.com

gebbieinc.com

editorandpublisher.com/eandp/index.jsp

slmp.org/about/dir.html

writersmarket.com

galegroup.com

columbiabooks.com

prplace.com/mds_guide/

oxbridge.com

ulrichsweb.com/ulrichsweb/

newsletter-clearinghse.com

galegroup.com

literarymarketplace.com

washingtonpost.com/wp-srv/style/

usatoday.com/life/enter/books/leb.htm

villagevoice.com/vls

dustbooks.com

sfgate.com/eguide/books/

ruminator.com

slj.com

booknews.com

rebeccasreads.com

john.bohane@readersdigest.com – editor rd.com

rainboreviews.com

midwestbookreview.com

newsday.com/features/books/

nybooks.com

nytimes.com/books/

latimes.com

loc.gov

cip.loc.gov/cip

Library Journal

hometown.aol.com/kliatt

ingrambook.com/new/publishers.asp

independentpublisher.com

bobspear@lvnworth.com

galegroup.com

ala.org/acrl/choice/index.html

chicagotribune.com/features/booksmags

bookpage.com

quality-books.com

slj.com

kirkusreviews.com/kirkusreviews/about_us/submission.jsp

libraryjournal.reviewnews.com

publishersweekly.reviewnews.com

——————————-

bookweb.org

onlinebookstore – booksamillion.com / amazon / bn / borders

publishers dir – galegroup.com

Publishers Marketing Association – pma-online.org

quillandquire.com

dustbooks.com

writersdigest.com

ulrichsweb.com

mediafinder.com

—————

Distributors

advmkt.com

ashd.com

antiquecc.com

AustinandCompanyInc.com

bibliodistribution.com

booklineshawaii.com

canbook.com

tuttlepublishing.com

cdsbooks.com

cbsd.com

cromland.com

artbook.com

publishersservices.net

faithworksonline.com

greenleafbookgroup.com

ipgbook.com

internationalpubmarket.com

stjohns.ipm@blackhole.com

isbscatalog.com

tomas@anet.comm

motorbooks.com

midpointtrade.com

nbnbooks.com

originbooks.com

pentonoverseas.com

prologue.ca

pmaonline.org/benefits/tradedistribution.cfm

raincoast.com

weiserbooks.com

fellpub.com

samuelfrench.com

sandhillbooks.com

scbdistributors.com

spdbooks.org

springarbor.com

wimmerco.com

quality-books.com – to libraries

uniquebooksinc.com – to libraries

——————–

Publicity / Marketing

atlasbooks.com

bookmarketingworks.com

freepublicity.com/tv13

cypresshouse.com

imediafax.com book-publicity.com

bookpros.com

prpr.net

sherrirosen.com

topressandbeyond.com

smarketing.com

——————

Wholesalers

airlift.co.uk

absbook.com

btol.com

blackwell.com

bookazine.com

thebookhouse.com

brodart.com

couttsinfo.com

devorss.com

thedistributors.com

ebc.com

emery-pratt.com

ingrambook.com

midwestls.com

nacscorp.com

nebookfair.com

newleaf.dist.com

nutribooks.com

sunbeltpub.com

ybp.com

————

Consultants

cypresshouse.com cynthia@

janicephelps.com

briles.com

goblinfernpress.com

fivestarsupport.com

bookmidwife.com

serenawilliamson.com

frugalfun.com shel@

selfpublishing.com

bookshep.com

topressandbeyond.com

fivestarsupport.com

cypresshouse.com

bob-erdmann.com

authorspublishing.com

Book Fairs:

bookexpo.reedexpo.com

ala.org

nacs.org

cbaonline.org

frankfurt-book-fair.com

lbf-virtual.com

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